“We need to change culture and that is our job as designers.”
For the international exhibition "Food: bigger than the plate" at Victoria and Albert Museum in London, Honey & Bunny realised five food design videos, all of which were created within the buildings of the museum. The exhibition will open to the public on 18th of May 2019.
Beside the cultural history of food, honey & bunny understand sustainability as the most important element of their work. They believe culture hinders us in the pursuit of changing our lifestyle to a future- and environment friendly alternative. “The knowledge about climate change is not enough to stop it, we need to change culture and that is our job as designers! And yes, we can,” say Sonja Stummerer and Martin Hablesreiter.
For the V&A honey & bunny make a first suggestion of changed eating habits, table manners and other cultural rules which imprison us, from early childhood onwards, at every single meal. They aim to create humorous yet sustainable table manners and show their ideas in a series of five videos.
A brief video description by honey & bunny:
“At the beginning, honey & bunny “spit” an egg into the huge ceramic shelf of the V&A. Before, they had rearranged on part of the shelf. They have replaced yesterdays table culture (cups, plates,…) by todays packed industrialised food. Another video shows Sonja & Martin at a toilet, which was originally built for Queen Victoria. They do a sandwich operation. Sonja takes the meat out of a sandwich and implant cucumber. That is as difficult, as the real reduction of meat consumption. At the V&A you find the very first museum café, which has ever opened. At this historic monument, honey & bunny present their newly designed table manners. During afternoon tea they use the fat of ham, the crust of bread, the skin of cucumber for something else than food waste. They show elaborate (ironic) circular economy.”